Tag Archives: YouTube

It’s All About Content and It’s All Over the Top!

CNBC set the media and entertainment industries abuzz on November 6, 2017 in a report, “21st Century Fox has been holding talks to sell most of the company to Disney,” that warned: “The media landscape has changed considerably in recent … Continue reading

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Top 10 Old Adages Adapted for Millennials, Meme Aficionados, and Social Media Enthusiasts!

We all grew up with popular proverbs that were directed at us by family, friends and mentors when they believed these were required to correct, coach, or cheer us depending on the occasion. Well, that was then and this is … Continue reading

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7 Pertinent Lessons from Brian Williams–Jon Stewart Double Play

Those of us, who have been watching “The Daily Show with Jon Stewart” for a long time, might recall an ongoing segment that he used to run several years ago, “The Giant Head of Brian Williams.” Given Brian Williams sudden … Continue reading

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Goldilocks and the Social Media Bear!

Every business – whether it’s small, medium or large and regardless it’s a B2B, B2C or B2G – either has or must have a stake in its brand to thrive.  In a recent post, “5 Mistakes You Might Be Making … Continue reading

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Top 12 Reasons Why “A Comment is worth a thousand Likes.”

In the B2C world, social media marketers are constantly trying to calculate their true “Cost per Like.”  Back in November 2011 an EdgeRank Checker post titled “Comments 4x More Valuable Than Likes” stated the following: “For every Like a Post … Continue reading

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“Kony 2012” Viral Marketing Phenomenon–Top 8 Takeaways for B2Bs/B2Cs

The social media world was abuzz last week as the “Kony 2012” video became the fastest viral marketing phenomenon – tallying over 100 million views in a week!  After reading a review of this unusual March madness in the Weekend … Continue reading

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The Art & Science of the B2B Tweet and Strategic Intent!

Given the reality of inbound marketing in the B2B realm, especially in the long sales cycle kind, marketers need to have a well-crafted social media strategy that combines creative talent with logical skills in order to achieve desired results.  This is especially … Continue reading

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