Tag Archives: Google

The War on Cyber Terror—the Future of Business Depends on the Business of the Future!

Back in December 2013, Steve Durbin, global vice-president of the Information Security Forum (ISF), outlined the top security threats for 2014, which The Marketing Id has paraphrased below:   BYOD (Bring Your Own Device) trends in the workplace – As … Continue reading

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If the headline doesn’t tick, people won’t click!

Jeff Bullas, a social media marketing guru, recently wrote a wonderful blog titled “How A Great Title Got Me A Link From The New York Times.”  The Marketing Id subsequently tweeted about it and as is customary included a link … Continue reading

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Facebook IPO Fallout–The Seven Doggone-Its of Highly Effective People!

In our April 14th post “If Facebook Were a Country…” we hinted at the “irrational exuberance” that was being generated by the Facebook IPO.  Since early April, MahaTweeter (The Marketing Id’s Twitter handle) had been trying to stand “athwart history, … Continue reading

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If Facebook Were a Country…

Facebook, the world’s largest social network company, is set to launch its Initial Public Offering (IPO) next month. Given all the hype that this IPO has generated, The Marketing Id would like to lift this speculation to an entirely different … Continue reading

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A Salute to Steve Jobs – the Best Marketer in the World!

We the beneficiaries of over three decades of technological innovation from that incredible marketing machine, known as Steve Jobs, are quite saddened by his decision to step down as the CEO of Apple.  It seems like he was forced to … Continue reading

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